From “innocent” phrases to emojis and numbers, antisemitic hate is increasingly coded online. Learn how to spot these signals—and how to respond effectively.
A range of innocent-sounding comments are being re-imagined as anti-Jewish memes, serving as antisemitic dog-whistles, evading sensors and spreading anti-Jewish slurs online.
Here’s a list of some seemingly benign comments that actually signify Jew-hatred, and a list of recommendations of what to do when you encounter them.
What these users allegedly “notice” is that shadowy Jews supposedly control the world. Variations of this slur include saying something is "impossible not to notice” or that “the noticing will continue.” Some users label their antisemitic comments “#TheNoticing.” At times, “noticer” is misspelled “Nooticer” in order to evade detection online.
Antisemitic mentions of “noticing things” increased sharply over 2025. The phrase “noticing will continue” rose by 36%. The phrase “the noticing” rose by 92%. And use of the coded phrase "impossible not to notice” rose by a whopping 2,261% in 2025 over the last eight months of 2024.
Related comments that convey a similar meaning include “well, well, well” or “what do you say 3 times?” This last comment allows online antisemites to provide a winking reference to “well, well, well” without alerting algorithms that are looking for hate speech. .
Emojis of juice boxes are sometimes used to indicate Jews. More sinister emojis used to refer to Jews online include snakes, pigs, rats, and octopuses, allowing commenters to evade sensors.
Emojis of the “ok” hand sign can increasingly be used to denote white power, an antisemitic neo-Nazi ideology.
Images of the popular cartoon character Pepe the Frog have been adopted by neo-Nazis as a symbol of their anti-Jewish and racist ideology.
Laughing emojis can have an anti-Jewish meaning, used as code for the more overtly antisemitic image of a “laughing Jew.” Images of Orthodox Jewish men with large noses laughing have been used since the Middle Ages as a way to smear all Jews and imply that unscrupulous Jews somehow laugh at other people’s misfortunes. With online sensors clamping down on overt expressions of antisemitism, posting a laughing emoji can be a subtle way of referring to this odious stereotype.
Palestinian flag emojis and watermelon emojis are sometimes used as comments underneath Jewish-themed stories. The subtext seems to be that Israel and Jews have no right to exist and ought to be replaced by a Palestinian state instead.
Immediately after Hamas’ deadly October 7, 2023 attack on Israel, use of the phrase “totally joyful day” online spiked by 400%.
14 is sometimes used as a dog-whistle to fellow neo-Nazis: it stands for the fourteen words in the popular white supremacist slogan “we must secure the existence of our people and a future for white children.”
88 can refer to “Heil Hitler,” as H is the eighth letter in the alphabet. (It is often combined with the above as “1488.”)
18 is at times used as a coded reference to Adolf Hitler, corresponding to the place of his initials in the alphabet.
Sometimes antisemites seek to discredit the fact that six million Jews were murdered in the Holocaust. “6 gorillas” and “6 cookies” are comments used to make fun of or undermine this fact. Another common meme and/or comment is “217k,” referring to inaccurate claims that only 217,000 Jews perished in the Holocaust, not 6 million.
Signs and graffiti have featured slogans echoing this claim, including “Free Palestine,” “Israel trains ICE,” and “From (insert the name of any locale where protests are taking place) to Gaza, globalize the Intifada.” Conflating local protests with Israel spreads hatred of Jews to new audiences, radicalizing them to view Israel and Jews as the root of all conflicts.
In reality, this quote was coined by an American neo-Nazi seeking to spread anti-Jewish hate. In a bizarre example of the horseshoe theory of government - which holds that both far-right and far-left wing political extremists begin to resemble each other - this quote has been embraced by far-left anti-Israel activists.
A range of innocent-sounding comments are being re-imagined as anti-Jewish memes, serving as antisemitic dog-whistles, evading sensors and spreading anti-Jewish slurs online.
Here’s a list of some seemingly benign comments that actually signify Jew-hatred, and a list of recommendations of what to do when you encounter them.
“The Great Noticing”
Some online haters disguise their anti-Jewish slurs as statements that they “notice” things.What these users allegedly “notice” is that shadowy Jews supposedly control the world. Variations of this slur include saying something is "impossible not to notice” or that “the noticing will continue.” Some users label their antisemitic comments “#TheNoticing.” At times, “noticer” is misspelled “Nooticer” in order to evade detection online.
Antisemitic mentions of “noticing things” increased sharply over 2025. The phrase “noticing will continue” rose by 36%. The phrase “the noticing” rose by 92%. And use of the coded phrase "impossible not to notice” rose by a whopping 2,261% in 2025 over the last eight months of 2024.
“Every Single Time”
This is another phrase that’s often weaponized against Jews (and at times against other ethnic groups too). It’s deployed in comments to indicate that it’s supposedly always Jews who are behind every negative story or happening that’s discussed online.Related comments that convey a similar meaning include “well, well, well” or “what do you say 3 times?” This last comment allows online antisemites to provide a winking reference to “well, well, well” without alerting algorithms that are looking for hate speech. .
Problematic Emojis
Another way antisemitic commentators get around regulators is by substituting pictures for words that might get their comments flagged by moderators.Emojis of juice boxes are sometimes used to indicate Jews. More sinister emojis used to refer to Jews online include snakes, pigs, rats, and octopuses, allowing commenters to evade sensors.
Emojis of the “ok” hand sign can increasingly be used to denote white power, an antisemitic neo-Nazi ideology.
Images of the popular cartoon character Pepe the Frog have been adopted by neo-Nazis as a symbol of their anti-Jewish and racist ideology.
Laughing emojis can have an anti-Jewish meaning, used as code for the more overtly antisemitic image of a “laughing Jew.” Images of Orthodox Jewish men with large noses laughing have been used since the Middle Ages as a way to smear all Jews and imply that unscrupulous Jews somehow laugh at other people’s misfortunes. With online sensors clamping down on overt expressions of antisemitism, posting a laughing emoji can be a subtle way of referring to this odious stereotype.
Palestinian flag emojis and watermelon emojis are sometimes used as comments underneath Jewish-themed stories. The subtext seems to be that Israel and Jews have no right to exist and ought to be replaced by a Palestinian state instead.
“Totally Joyful Day”
While it might sound innocuous, wishing someone a “totally joyful day” is an increasingly popular way to express raw hatred and to signal to others a dangerous obsession with Jews. To the initiated, its initials TJD stand for “total Jew death.” A variation is “totally kind day” which means “total Kike death.” Other variations can stand in for different ethnic groups, as well.Immediately after Hamas’ deadly October 7, 2023 attack on Israel, use of the phrase “totally joyful day” online spiked by 400%.
“Our Greatest Ally”
Another way online users signal their opposition to Jews and Jewish causes is by posting the phrase “our greatest Ally” in a sarcastic way. While this phrase can be used sincerely, it has emerged as an anti-Jewish comment, particularly on X.Numbers
Online, numbers often stand in for offensive anti-Jewish phrases, allowing posters to evade online sensors and signal their hatred to fellow users.14 is sometimes used as a dog-whistle to fellow neo-Nazis: it stands for the fourteen words in the popular white supremacist slogan “we must secure the existence of our people and a future for white children.”
88 can refer to “Heil Hitler,” as H is the eighth letter in the alphabet. (It is often combined with the above as “1488.”)
18 is at times used as a coded reference to Adolf Hitler, corresponding to the place of his initials in the alphabet.
Sometimes antisemites seek to discredit the fact that six million Jews were murdered in the Holocaust. “6 gorillas” and “6 cookies” are comments used to make fun of or undermine this fact. Another common meme and/or comment is “217k,” referring to inaccurate claims that only 217,000 Jews perished in the Holocaust, not 6 million.
“Deadly Exchange”
Amidst protests against US Immigration and Customs Enforcement (ICE) agents, some activists are directing their ire against Jews, using phrases such as “deadly exchange” to mean that any instances of joint US-Israeli law enforcement training mean that Israel is controlling American policing behavior.Signs and graffiti have featured slogans echoing this claim, including “Free Palestine,” “Israel trains ICE,” and “From (insert the name of any locale where protests are taking place) to Gaza, globalize the Intifada.” Conflating local protests with Israel spreads hatred of Jews to new audiences, radicalizing them to view Israel and Jews as the root of all conflicts.
“Early Life Check”
This is a coded way to draw attention to someone’s Jewish identity and is increasingly used as an antisemitic or racist dog whistle. It refers to Wikipedia entries, which often describe people’s ethnicities in their “Early Life” section of biographies. Writing “early life check” is often a precursor to harassing people online for their Jewishness or other characteristics.Use of Parentheses
Some antisemites signal their hatred of Jews by placing the names of Jews in two or three sets of parentheses. This slur has its origins in a decade-old antisemitic podcast which said the names of Jews it wanted to mock in a creepy voice that echoed. Now, some online users suggest a cartoonish echo around Jewish names by using parentheses every time they refer to a Jew. Once identified in this way, Jewish social media users can find themselves targeted for abuse by online trolls.Misquoting Voltaire
A popular quote shared online seeks to slander Jews who speak out against anti-Israel marches and online activity. Many antisemites share the quote: “If you want to know who controls you, look at who (sic) you are not allowed to criticize,” and attribute it to the French Enlightenment philosopher Voltaire. It is frequently employed in anti-Jewish contexts, suggesting that a shadowy group of powerful Jews is quashing legitimate criticism of them.In reality, this quote was coined by an American neo-Nazi seeking to spread anti-Jewish hate. In a bizarre example of the horseshoe theory of government - which holds that both far-right and far-left wing political extremists begin to resemble each other - this quote has been embraced by far-left anti-Israel activists.